Cairo:The League of Arab States has urged the creation of joint Arab strategies to verify information and combat media disinformation and false content generated by artificial intelligence (AI). It emphasized enhancing the role of media institutions in raising public awareness and rebuilding public trust in the aftermath of wars and crises.

According to Saudi Press Agency, this initiative was highlighted during a seminar organized by the League's General Secretariat in collaboration with Cairo University's Faculty of Mass Communication. The seminar gathered academics and researchers specializing in the future of Arab media amidst conflicts and crises.

Assistant Secretary-General and Head of the Media and Communication Sector at the League of Arab States, Ahmed Rashid Khattabi, addressed the event through a speech delivered by Minister Plenipotentiary Dr. Alaa Al-Tamimi. Khattabi underscored the media's influential role in conflict management and public opinion formation. He also emphasized the importance of media institutions maintaining professionalism and accuracy while tackling rumors, hate speech, and misleading content.

The seminar also delved into strengthening Arab media cooperation and information security. It assessed the influence of AI on content creation and the role of governmental and institutional communication in fostering public trust. Participants underscored the necessity of developing partnerships and practical initiatives to progress Arab media and adapt to digital transformation.