Riyadh: The dialogue session titled “Ensuring the Future of Sports through Innovation, Investment, and Community Impact,” held as part of the Biban24 Forum activities, discussed the importance of innovation to ensuring the future of sports.

According to Saudi Press Agency, discussions stressed the need to take advantage of modern technologies to boost investment in the sports and health sectors and provide unique and innovative sports experiences. The focus was on the significance of technology in sports, its ability to improve the general health of individuals and society, enhance sports performance, and promote the sustainability of sports through innovation and effective investment.

Biban24 Forum, hosted by the Small and Medium Enterprises General Authority (Monsha’at) from November 5 to 9, contributes to spreading the culture of entrepreneurship.