King Salman Humanitarian Aid and Relief Center (KSrelief), represented by Director of Resources and Investment Department and official spokesperson Dr. Samer bin Abdullah Al-Jatili, participated yesterday in a symposium titled “Towards Humanitarian Media: The Role of the Press in Supporting Humanitarian Work and Highlighting Relief Efforts.” The symposium, organized by the Union of News Agencies of the Organization of Islamic Cooperation (UNA), was held on the sidelines of the “Donors’ Conference to Support Displaced Persons and Refugees in the Sahel and Lake Chad Region” in Jeddah.

During his address, Dr. Al-Jatili emphasized the critical role of effective communication in fostering participation and promoting social change, stressing that clear messaging enhances informed decision-making and collective action. He underscored that strengthening communication allows for a greater impact and sustainability of humanitarian initiatives.

The symposium addressed key areas for future humanitarian cooperation amon
g OIC member states, including the development of coordinated communication strategies among relief organizations and the necessity of providing accurate information to the media to support transparency and efficacy in humanitarian efforts.

Source: Saudi Press Agency